Market Traction

When it comes to innovation your success can best be gauged by time-to-money and time-to-market dominance. Time-to-money traction starts with VMI’s processes that help build awareness by visionaries and early adopters who see the advantage your solution brings to solving important customer problems. Without their buy in your innovation will falter, with their buy in, you gain advocacy which creates the traction necessary for adoption and market dominance.


  • Market Penetration Strategy
  • Market and Business Plans
  • Advocacy, Awareness, and Messaging Programs
  • M&A Candidate Screening and Profiling

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