A Strategic, Technology
Marketing Firm

VMI offers a combination of proven innovative programs, unique perspectives, extensive technical knowledge, marketing expertise, and unbiased problem-solving abilities that set us apart in the Commercial and Defense sectors.

WHY VMI

Times of Turmoil

Turmoil is a disruption of markets, of business, of life as we know it. Those who succeed are bold, not faint of heart. They embrace and adapt to change. Future success will be about recognizing that old ways of doing things and the speed at which they were executed need to be completely re-thought and most likely replaced by innovation across the business model. The future represents a place where continuous improvement ends, and innovation inserted everywhere becomes the norm. Speed and agility are the differential advantage.

Market share position today, going into this new future, will bear no resemblance to a company’s market position in five years. The big question is, who will even survive?

These Times of Turmoil are the time to leapfrog the competition and new entrants in market share position, through fast-paced innovation.

Strategic Programs

Strategic Programs

How to win programs and grow new business during turbulent times.

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Services

A vital, situational understanding with insights, recommendations and tactics for positioning companies for maximum gain.

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Why VMI

VMI is a technology marketing consulting firm focused on innovative approaches, helping clients in both the commercial and defense sectors solve their toughest growth and market leadership challenges. VMI has been an integral part of large winning capture and successful product launch teams for more than 15 years and has completed over 400 strategic marketing and emerging technology assignments for Fortune 500 through Pre-IPO customers.

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White Papers

Defense, an Industry on
the Cusp of Disruption

The simplest and lowest-risk product releases are updates to existing offerings that represent continuous improvement. Usually this means the addition of new features and functions, often guided by customer input.

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CES 2020: VMI’s Best
of the Best

A deep dive into the top products, brands, and companies that caught our eye at CES 2020 in Las Vegas, NV.

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Why the Best
Product Fails

Why doesn’t the best product always win? The answer is often difficult to face, and is the basis of this paper.

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